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A genius way to celebrate Valentine’s Day!

piggy bank on money

Consumers are expected to spend a total of $23.9 billion on Valentine’s Day celebrations this year. With the National Retail Federation’s (NRF) estimating that 53% of consumers will celebrate, that averages out to just under $175 per person!

Valentine’s Day conveniently falls during tax season! You could plan to spend your tax refund on Valentine’s Day this year, or you could put that money in a certificate and reap the benefits later!

Certificates might not be included in the NRF’s Top Five Valentine’s Day Purchases, but we think they should be! 

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Here’s the projected top five Valentine’s Day gifts, percentage of consumers who bought them, and the amount consumers are estimated to spend in total for 2022.1

GiftPercentageAverage Spent
Greeting cards40%$1.0B
An evening out31%$4.3B
Gift cards21%$2.3B

1- https://nrf.com/insights/holiday-and-seasonal-trends/valentines-day/valentines-day-data-center


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